The role of predictive analytics in enhancing public health surveillance: Proactive and data-driven interventions
1 Department of Public Health, Birmingham City University, Birmingham City University, Birmingham, West-Midlands, England.
2 Department of Health Sciences, University of New Haven, University of New Haven, West Haven, Connecticut, United States.
Research Article
World Journal of Advanced Research and Reviews, 2024, 24(03), 3059-3077
Publication history:
Received on 12 November 2024; revised on 18 December 2024; accepted on 21 December 2024
Abstract:
Predictive analytics has transformed public health surveillance, shifting it from reactive to proactive care. Leveraging advanced mathematical tools, artificial intelligence (AI), and machine learning (ML) algorithms, healthcare systems now analyze data to detect patterns, predict outbreaks, and implement timely interventions. This study examines the role of predictive analytics in strengthening disease surveillance, prioritizing resources, and building effective early warning systems. Using qualitative assessments of implemented systems in various healthcare organizations, data was synthesized from case studies and technical evaluations. Sources included health records, environmental data, and social determinants of health.
Results demonstrated that predictive analytics significantly enhance early disease detection and resource management. Integrated models yielded higher accuracy than conventional forecasting methods, and organizations using these systems showed improved preparedness and response to health risks. Success factors identified include data quality, integration, and organizational readiness. However, challenges persist in data normalization and system interoperability.
The findings underscore the potential of predictive analytics to improve public health outcomes through timely and precise actions, emphasizing the need for robust analytical models and seamless data integration. While promising, successful implementation requires addressing technical, organizational, and ethical issues. These insights offer valuable guidance for healthcare institutions aiming to adopt and enhance predictive analytics tools.
Keywords:
Predictive Analytics; Public Health Surveillance; Machine Learning; Early Warning Systems; Data Integration
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Copyright © 2024 Author(s) retain the copyright of this article. This article is published under the terms of the Creative Commons Attribution Liscense 4.0