Research on the mechanism of enhancing digital innovation capability of strategic emerging enterprises-taking Haining manufacturing enterprises as an example

Huabin Wu* and Wei Wu

Zhejiang University of Finance and Economics Dongfang College, Haining 314408, China.
 
Review Article
World Journal of Advanced Research and Reviews, 2024, 22(01), 1671–1678
Article DOI: 10.30574/wjarr.2024.22.1.1277
Publication history: 
Received on 08 March 2024; revised on 24 April 2024; accepted on 25 April 2024
 
Abstract: 
In the context of the digital economy era, digital transformation has become a key driving force for the development of strategic emerging enterprises. The enhancement of digital innovation ability is especially important for strategic emerging industries, which can not only improve the market competitiveness of enterprises, but also promote the optimization and upgrading of industrial structure. After investigation and analysis, strategic emerging industries face the challenges of imperfect management and organization system within enterprises, weak government support, and insufficient innovation atmosphere in the social environment on the road to digitalization, and the enhancement of their digital innovation capability often requires the synergy of internal enterprise mechanism and external support. To address the above issues, this study takes manufacturing enterprises in Haining City, Zhejiang Province, as the object of research, and investigates the mechanism of enhancing the digital innovation capability of strategic emerging enterprises from three levels: the enterprise level, the government level, and the social environment level. This study has important theoretical and practical significance for understanding how strategic emerging enterprises can enhance their competitiveness through digital means, and how governments can formulate effective policies to support enterprises' digital innovation.
 
Keywords: 
Strategic Emerging Enterprises; Digital Innovation Capability; Manufacturing Enterprises; Haining City
 
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