Research on countermeasures for the promotion of employees’ digital innovation capability against the background of enterprise digital transformation

Yong Yang * and Susu Wang

Zhejiang University of Finance and Economics Dongfang College, Haining 314408, China.
 
Research Article
World Journal of Advanced Research and Reviews, 2024, 22(01), 1887-1896
Article DOI: 10.30574/wjarr.2024.22.1.1286
 
Publication history: 
Received on 14 March 2024; revised on 24 April 2024; accepted on 26 April 2024
 
Abstract: 
Improving employees’ digital innovation capability is an important factor in the realization of enterprise digital transformation. However, at present, the supply of digital talent is far from sufficient, the improvement of employees’ digital innovation capabilities is slow, and there are few methods within enterprises to improve the digital innovation capabilities of employees, which has led to a shortage of digital innovation talent and constraints in the digital transformation of enterprises. Based on these questions, we use procedural grounded theory for analysis. The analysis shows that the enterprise lacks incentives for employees, lacks diversified training methods, lacks orderly organizational management and has a good corporate atmosphere. Based on the above findings, we analyze and discuss four aspects—the incentive mechanism, employee training, organizational management, and corporate climate—and propose countermeasures to enhance the digital innovation capability of employees to better empower employees and the enterprise.
 
Keywords: 
Digital Transformation; Digital Innovation Capability; Programmatic Roots; Countermeasure Research
 
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