Leveraging business analytics and digital business management to optimize supply chain resilience: A strategic approach to enhancing U. S. economic stability in a post-pandemic era

Rakibul Hasan Chowdhury 1, 2, 3, *

1 MS. Business Analytics, Trine University, USA.
2 MSc. Digital Business Management (2022), University of Portsmouth, UK.
3 International Institute of Business Analysis (IIBA), CCBA certified & Member.
 
Research Article
World Journal of Advanced Research and Reviews, 2024, 23(02), 2774–2784
Article DOI: 10.30574/wjarr.2024.23.2.2667
 
Publication history: 
Received on 22 July 2024; revised on 28 August 2024; accepted on 31 August 2024
 
Abstract: 
In the post-pandemic era, optimizing supply chain resilience has become crucial for sustaining economic stability. This research explores the strategic integration of business analytics and digital business management to enhance supply chain resilience in the U.S. context. By leveraging a comprehensive review of current literature and empirical case studies, this study identifies key innovations, challenges, and future directions in this domain. The paper proposes a framework that incorporates advanced analytics and digital transformation strategies to bolster supply chain robustness against disruptions. The findings suggest that organizations adopting these strategies can achieve improved operational efficiency, reduced risk exposure, and greater adaptability. This research contributes to the ongoing discourse on supply chain management by offering actionable insights and recommendations for practitioners and policymakers aiming to navigate the complexities of the post-pandemic supply chain landscape.
 
Keywords: 
Supply Chain Resilience; Business Analytics; Digital Business Management; Post-Pandemic Era; Operational Efficiency; Risk Management; Digital Transformation; Supply Chain Innovation
 
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