Business Administration Department, School of Business Hospitality, and Tourism Management, Divine Word College of Calapan, Philippines.
Research Article
World Journal of Advanced Research and Reviews, 2024, 24(03), 2469-2486
Received on 18 November 2024; revised on 24 December 2024; accepted on 27 December 2024
Success in the fast-moving beverage industry hinges on meticulous planning and preparation, with efficient logistics management being crucial for streamlining operations and overcoming the inherent complexities of managing multiple tasks. The success of business processes is highly dependent on its efficient logistics management which includes optimizing facilities, inventory, and transportation. Inventory management, customer service, and space optimization are the main elements incorporated in logistics management. Competitive advantages are factors that differentiate any businesses from their competitors. Through implementing these logistics management, such as improving inventory control, providing excellent customer service, and optimizing space, refreshment businesses can gain a competitive advantage by enhancing efficiency and customer satisfaction. The study comprised 69 refreshment businesses from Calapan City in its sample size. Using descriptive-correlational quantitative research design and a 4-point Likert scale range of interpretation, the data collected from the respondents were analyzed and interpreted. The study found a significant and strong positive correlation between the efficiency of logistics management and the level of competitive advantage in terms of inventory management, customer service, and space optimization. The overall correlation between logistics management and competitive advantage is positive. The findings indicate that all these indicators have a substantial impact on competitive advantage. Among all the indicators, the constraints of Vietnam's refreshment businesses are infrastructure and regulation, while the Philippines faces seasonal demand and oversupply patterns during the peak seasons, like Christmas seasons. Inventory management and customer service have the most impact on competitive advantage. Consequently, a number of recommendations have been put forth to help refreshment businesses manage their logistics management more efficiently in order to continuously acquire, enhance, and maintain their competitive advantage.
Logistics management; Inventory management; Customer service; Space optimization; Competitive advantage
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John Mirko Alegre Velasquez, Hanz Johnzen Carandang Aňonuevo, Ma Anne Xander Barone Avila, Hannah Lisa Mariano Gaud and Russell Villena Villarma. The level of efficiency of logistics management in achieving competitive advantage of refreshment businesses in Calapan City. World Journal of Advanced Research and Reviews, 2024, 24(3), 2469-2486. Article DOI: https://doi.org/10.30574/wjarr.2024.24.3.3975