A conceptual framework for data-driven HR in SMEs: Integrating eco-innovation in the fashion and arts sectors

Irunna Ejibe 1, Tochukwu Chinwuba Nwankwo 2, Ekene Ezinwa Nwankwo 3, *, Chinwe Chinazo Okoye 4 and Uzondu Chikodiri Scholastica 3

1 Independent Researcher, Lagos, Nigeria.
2 National Open University of Abuja, Nigeria.
3 Anambra State Polytechnic, Mgbakwu, Nigeria.
4 Access Bank Plc, Awka, Nigeria.
 
Review Article
World Journal of Advanced Research and Reviews, 2024, 21(03), 061–068
Article DOI: 10.30574/wjarr.2024.21.3.0660
Publication history: 
Received on 17 January 2024; revised on 25 February 2024; accepted on 27 February 2024
 
Abstract: 
In the contemporary landscape of business, small and medium-sized enterprises (SMEs) face the challenge of integrating sustainable practices while maintaining competitiveness in industries such as fashion and arts. This paper proposes a conceptual framework aimed at facilitating data-driven human resources (HR) practices within SMEs, with a specific focus on integrating eco-innovation strategies within the fashion and arts sectors. The framework addresses the growing importance of sustainability in business operations, particularly within industries known for their environmental impact and creative output. By leveraging data-driven HR approaches, SMEs can effectively align their human capital strategies with eco-innovation goals, thereby enhancing both environmental sustainability and organizational performance. Drawing on existing literature on HR management, eco-innovation, and SMEs, the proposed framework emphasizes the role of data analytics in informing HR decision-making processes. Through the collection and analysis of relevant data points, SMEs can identify opportunities for eco-innovation within their operations, such as sustainable sourcing practices, waste reduction initiatives, and eco-friendly product design. Furthermore, the framework highlights the importance of fostering a culture of innovation and sustainability within SMEs, emphasizing the role of leadership, employee engagement, and organizational learning. By promoting a shared vision of sustainability and providing employees with the necessary resources and support, SMEs can cultivate a workforce that is motivated to contribute to eco-innovation efforts. The application of the conceptual framework is illustrated through case studies and practical examples within the fashion and arts sectors, showcasing how data-driven HR practices can drive sustainable innovation and competitive advantage in SMEs. By embracing this framework, SMEs operating in these sectors can position themselves as leaders in sustainable business practices while fostering long-term growth and resilience in an increasingly competitive market environment. The proposed conceptual framework offers a systematic approach to integrating eco-innovation within SMEs through data-driven HR practices. By aligning human capital strategies with sustainability goals, SMEs can unlock new opportunities for innovation, growth, and environmental stewardship in the fashion and arts sectors.
 
Keywords: 
Data-Driven; HR; SMEs; Eco-Innovation; Fashion; Arts; Framework; Review
 
Full text article in PDF: 
Share this